What is Digital Marketing? A Complete Beginner’s Guide (2026)
Introduction
In today’s fast-moving digital world, businesses are no longer limited to traditional marketing methods. Everything is shifting online — from shopping to communication. This is where Digital Marketing comes into play.
Digital marketing helps businesses reach their target audience using the internet, smartphones, and other digital platforms.
What is Digital Marketing?
- Search Engines (Google, Bing)
- Social Media (Instagram, Facebook, LinkedIn)
- Websites & Blogs
- Mobile Apps
It allows businesses to connect with potential customers in a more targeted and measurable way.
About The Course
The Digital Marketing Course at Sarvodaya English & Computer Centre is designed to help students, business owners, freelancers, and job seekers build strong online marketing skills for today’s digital world. This course provides practical knowledge of how businesses grow online using modern marketing strategies and digital platforms.
Students will learn important digital marketing concepts such as Search Engine Optimization (SEO), Social Media Marketing (SMM), Google Ads, Content Marketing, Email Marketing, YouTube Marketing, Affiliate Marketing, and Website Promotion. The course also includes practical training on creating online campaigns, generating leads, increasing website traffic, and building brand awareness.
Our training focuses on hands-on learning with live projects, real-time practice, and industry-oriented techniques to help learners gain confidence and professional experience. Whether you want to start your own business, become a freelancer, grow a brand, or get a job in the digital field, this course provides the right skills and guidance.
MODULES
MODULES
1.Introduction Of Digital Marketing
2.Traditional Marketing
3.What’s Marketing
4. What’s Branding
5. What’s Target Audience
6. What’s Customer Psychology
7. On page SEO
8. Off page SEO
9. Technical seo
10. What’re RANKBRAIN and BERT
11. Advance SEO
12. What’s SEM
13. What’s PPC
14. Advance SEM & PPC
15. Google Ads
16. Advance Google Ads
17. What’re Domain & Hosting
18. What’s WordPress
19. What’s Content Marketing
20. What’s Blogging
21. What’s SMM
22. What’s Facebook Marketing
23. What’s Instagram Marketing
24. What’s LinkedIn Marketing
25. What’s Twitter Marketing
26. What’s Youtube Marketing
27. What’s Email Marketing
28. What’s Affiliate Marketing
29. What’s Influencer Marketing
30. What’s Mobile Marketing
31. App Store Optimization
32. What’s Ecommerce Marketing
33. What’s Conversation Rate Optimization
34. What’s Web Analytics
35. What’s Google Search Console
36. What’s Online Reputation Management
37. What’s Marketing Automation Tool
38. What’s Marketing & Landing Page Optimization
39. Digital marketing tools
40. Voice Search Optimization
41. Growth Hacking Fundamental
42. Al and Machine Learning In Digital Marketing
43. Practical Project And Strategy Devlopment
42. What’s Canva
43. What’s Canva Pro